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Course Details
 
Retail Management

Retail is the largest industry in india contributing to Substantial employment.This arena has been historically dominated by the retail kiosks, the local kirana shops etc. However, over the recentyear huge retail stores have come in to existence. Organized retailing is expected to increase to RS. 35,000 crore by 2005. India has emerged as sixth most attractive destination in the retail sector More than 50,000 new jobs are expected to be credited in the next few years with 50 super market, 750 malls and over 1500 retail stores coming up. These industries require people who want to be professional managers and not just retail salesmen. This course has been conceived keeping these requirement in mind. The syllabus and course content has been prepared in consultation with the retail industry experts. Well known shopping malls, departmental stores, five stars hotels, jewellery establishment etc.will actively participate in this course.

 
Sylllabus Of PGDRM
Sem I
1. Principles Of Retail Management
2. Marketing Research
3. Retail Strategy
4. Business Enviornment
5. Communication & Presentation Skills
6. Stores Operations
7. Stores Administration & Facilities management
8. Warehousing & Supply Chain Management
9.Financial Strategies
10. Statistics For Retail Management
11. Project Work

Sem II
1. Sales Management
2.Human Resourse Management
3. Retail Merchandising & Retail Mnagement
4.Strategic Store Planning
5. Visual Merchandising & Display
6.Retail Marketing
7.Organisational Behaviour
8. Advertising & Sales Promotion
9. Project Management
10. Retail Evaluation & Control Retail Audit & Retail MIS.
11. Customer Relationship Management
12.Project work

Subject to change as per industry requirement.
Other Details:
Forms & Prospectus avalable from: 8th July, 2004
Completed form to be submitted on or before: 30th July, 2004
Written Test/GD/PI : 31st July 2004
Classes begin on:16 th August 2004

Further details can be obtained from administrative office on 26403838/26551414/1717 Extn :56